It can be seen from the search volume of keywords that potential customers who want to purchase electric vehicles are desperately looking for problems and solutions such as 'charging', 'subsidy', and 'battery'. about their ‘problems’ through search, you can seize the opportunity to provide ‘solutions’ and plan products that fit the market. 3. Competitor analysis In a highly competitive market, you can analyze the keywords your competitors are targeting and what content they are providing through search data. Through customer analysis, you can improve your products or establish differentiated content strategies. Search results for keyword ‘29cm’ through Listening Mind <Pathfinder> As competition on fashion platforms intensifies, you can use Listening Mind's Pathfinder function to analyze keywords related to a brand's position and competitors to get a glimpse of its position in the market.
We can also check whether our products respond to keywords that contain purchase Cambodia Phone Number Data intent for products in a specific category, such as 'knitted cara short sleeves'. If you analyze your customer's search journey, you will be able to respond to hidden opportunities in the market faster than your competitors. 4. Setting product development direction If you can get a glimpse into the problem solutions your customers fundamentally want, you can identify new features or product improvements they want. Based on this, it can be used to set product development directions and improve PMF. Cluster Finder “Quietly Exit” Keyword Search Data Analysis Results It can be seen that the addition of the function to quietly leave the KakaoTalk room reflects the problems and concerns of many potential customers. How to leave a group chat room KakaoTalk exit notification Notification when you leave KakaoTalk room When you want to leave the group chat room The above keywords provide a glimpse into what problems actual KakaoTalk users are experiencing and what solutions they are looking for.
KakaoTalk's added “quietly exit” function provides solutions to the fundamental problems of customers, resulting in a stronger PMF in the market. 5. Content strategy through accurate keyword targeting You can formulate a marketing strategy by setting target keywords based on search data. If you seize opportunities and plan products using keywords that have already been identified in the market through search data analysis, it will help expose you to more customers and establish PMF. If you check the user search journey between keywords to see which keywords (keyword list) potential customers start searching with the keyword 'styler' and which keywords (keyword list) they ultimately reach, By checking the function and what type of content it is exposed to, you can respond accurately with appropriate content. |